Because one change
is not just about what needs to be done, but there are “people”
involved throughout.
Why change is
not about “plans”

Each person has different perspectives, expectations, and ways of responding, even when they are in the same meeting.
A good plan may only be the beginning.
But making real change happen must start with understanding "people."
7 ROLES OF CHANGE™







SLEEPING GIANT
Silent authority
DOMINANT
Influencer
OBSERVER
Observer
DEMANDING
Urgent Requester
DANGEROUS
Challenger
SEEKER
Supporter Seeker
CATALYST
Catalyst
What is
your role?

In each change, you may not always have the same role.
Think about “1 change” that you are currently experiencing.
Now, ask yourself:
How much influence
do you have
on this matter?
Your answers may help reveal what role you are currently in
to drive this change.
How directly relevant
is this to you?
How urgent
is this
for you?
From looking at problems
to understanding “people”

Because each person has different perspectives, needs, and
roles regarding change,
understanding the people involved helps us choose more effective ways to work together.
When changes don't go according to plan,
we often start by finding out “where the problem is.”
But sometimes, what needs to be understood
might be the people behind it as well.

Understand people
See the roles, perspectives, and what matters to each stakeholder.
3 things you will get from
7 Roles of Change

Build collaboration
Choose more effective communication and working methods for each role.

Turn understanding into
action
Building upon reading people to move toward Action and achieving real Small Wins.
CONTACT US
14th Floor, 333 Vibhavadi Rangsit Road, Chomphon, Chatuchak, Bangkok
7rolesofchange@gmail.com
094-545-6565

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